Communication Gaps Cost More Than You Think
In every organization, even small breakdowns in communication can create big problems. Without a clear, consistent flow of information, employees feel disconnected, confused, and disengaged.
Three major challenges we see:
- Inconsistent messaging — Different teams hear different things, leading to mixed expectations
- Slow information flow — Important updates get buried or delayed
- Missed opportunities — Employees overlook programs and benefits that could help them
What Happens When You Close the Gaps
When every employee receives the right message at the right time, you’ll see:
- Higher engagement — employees feel informed, valued, and included
- Better decision-making — people act quickly and confidently with accurate information
- Stronger alignment — teams move in the same direction toward company goals
A Client Success Story
A client came to us frustrated—critical updates about benefits, compliance, and company initiatives weren’t reaching their entire workforce. Remote employees were especially disconnected.
We implemented the COMS Blueprint along with LinQed Online’s unified messaging, integrating email, SMS, Teams, and internal news feeds into one streamlined system.
Within the first year:
- Message reach increased to 99% of employees
- Engagement with benefits-related communications grew by 74%
- Missed compliance deadlines dropped to zero
- Surveys showed employees felt more informed and connected than ever before
The Communication Clarity Quadrant
Our proven approach focuses on four pillars:
- Reach – Every employee receives the message, wherever they are
- Clarity – Messaging is simple, relevant, and jargon-free
- Consistency – Information is aligned across all channels
- Engagement – Employees act on what they learn
When all four are in place, communication gaps close—and culture strengthens.
The Big Myth
Myth: “We send emails, so we’re communicating enough.”
Truth: One channel isn’t enough. Employees need consistent, multi-channel communication that meets them where they are.
The Next Step
Communication gaps weaken culture, hurt productivity, and waste resources. Touchpoints helps organizations create seamless, year-round communication that keeps employees informed, engaged, and aligned.
Schedule Your Demo to see how our COMS Blueprint and LinQed Online can unify your messaging and strengthen your workforce.
