Touchpoints  +  LinQed Online Employee Benefits Communication

Your benefits are better than ever.Your people still don't get them.

Touchpoints and LinQed Online turn confusing plans into clear, year-round employee benefits communication your people actually use — so utilization climbs, costs come down, and HR can finally prove its ROI.

A 20-minute walkthrough · built around your brand · a tailored ROI view

1,000+Companies served
1M+Employees reached
450K+Lives engaged today

Trusted by organizations & advisors across the country

U.S. Chamber of Commerce
Planet Fitness
Cobb County School District
Sumner County Schools
Innospec
Interfaith of The Woodlands
HIAB
Johnstone Supply
Peach State Truck Centers
Kwest Group
Perry Homes
S&S Activewear
Velera
Veterinary Practice Partners
Tandy Leather
W.E. Upjohn Institute for Employment Research
The problem01

It's not a benefits problem. It's a communication problem.

You spend more on benefits than ever — but employees still miss what matters most.

  • They don't know what's available to them.
  • They don't understand how to use it.
  • They forget everything weeks after open enrollment.
  • They get lost in PDFs, portals, apps, and scattered messages.
  • Spouses, dependents, remote and deskless workers get left out completely.

So the benefits you already pay for go underused — and that's how good benefits become underused benefits: higher claims, lower engagement, more HR questions, weaker wellness participation, and less proof that HR is driving business value.

The fix isn't more benefits. It's better communication — all year long.

The solution02

Your year-round benefits communication platform

A family laughing together on the couch at home

LinQed Online turns complex benefit programs into clear, branded, measurable communication — so employees understand what they have, know when to use it, and act before small problems become expensive ones.

Benefits people understand — and actually use — all year long.

Strategy-based communication

A 12-month communication blueprint built around your population, goals, benefit offerings, and business priorities.

Automated multi-channel delivery

Reach people through email, text/SMS, Microsoft Teams, push notifications, news feeds, web app, and portal.

White-labeled experience

Your brand stays front and center. Employees see one trusted source — not another third-party vendor.

Mobile-first access

Employees, spouses, dependents, remote teams, and deskless workers reach benefit info anytime, anywhere.

Plain-language education

We turn confusing benefits language into simple, useful messages people can actually understand.

Real-time analytics

Show leadership what employees engage with and how communication moves behavior, utilization, and ROI.

24→80%
Wellness participation, one client
95%
Text message open rate
80%
Wellness program uptake
Who wins03

One system. Better outcomes for everyone it touches.

Touchpoints isn't just software — we're a strategy, communication, and execution partner, so real people make better decisions about their health, finances, and families.

HR gets

Less on your plate

  • Less repetitive work
  • One organized communication system
  • Year-round messaging, no added headcount
  • Data that proves HR impact
Employees get

Clarity & access

  • Simple benefit explanations
  • Mobile-first access
  • One trusted place to go
  • Better choices, real cost savings
CFOs get

Proven ROI

  • Better utilization
  • Lower avoidable costs
  • Clearer ROI reporting
  • Proof communication changes behavior
Brokers get

A Stickier Book

  • White-labeled under your brand
  • A stronger finalist story
  • Measurable value at renewal
  • A stickier client relationship
The ROI04

Same benefits. Same budget. Better outcomes.

Most platforms show opens and clicks. Touchpoints helps you prove what actually changed — and reaches every employee while doing it.

At one Tennessee school district, coordinated year-round communication lifted wellness participation from 24% to 80% — same plan, same budget, better communication.

See the case study & results
What we measure

We help you prove

  • Did employees understand?
  • Did they act?
  • Did utilization improve?
  • Did costs move?
  • Can HR prove the impact?
Where it shows up

Outcomes we're built to move

  • Lower avoidable care costs — helping employees choose the right care setting
  • Higher preventive care engagement — keeping screenings top of mind
  • Better chronic condition management — reminding employees to stay connected to care
  • Higher wellness participation — through year-round, coordinated communication
A happy family of four on the couch using tablets and phones together at home

And it reaches everyone — Reach Equity™

Most companies don't have a benefit problem — they have a reach problem. Reach Equity™ means every employee has a fair chance to receive, understand, and act on benefits information: office and remote, deskless and shift workers, spouses, dependents, managers, and new hires.

No firewall No friction No one left out

Reach Equity™ is a trademark of Touchpoints.

See what better communication could do for your numbers

A 20-minute walkthrough · your branded example · a tailored ROI view

How it works05

From discovery to live in weeks

No added headcount. No scattered tools. No enrollment-only communication. One clear, branded, measurable system.

Step 01

Discover

We learn your workforce, benefits, communication gaps, and business goals.

Step 02

Build

We create your 12-month blueprint and branded LinQed Online experience.

Step 03

Launch

We automate your year-round messaging across every channel employees use.

Step 04

Improve

We track engagement, review results, and adjust the strategy as your needs change.

One platform

Two ways to win — built for the people who run benefits, and the firms who advise them

For employers & HR

Proof of HR's impact

Turn your benefit spend into better choices, stronger engagement, lower avoidable costs, and proof of HR's impact — without adding more work to your team.

For brokers & firms

Harder to replace at renewal

Put your name on a white-labeled, year-round benefits communication platform that helps you win accounts, create measurable value, and become harder to replace.

In their words

"Partnering with Touchpoints completely changed how we engage our employees around benefits. Adoption rates are up, and leadership finally sees HR's true impact."

VP of People · Regional Retail Operation
★★★★★

"Working with Touchpoints lets us bring a really impressive, unique solution to benefits communication for our clients."

— Gary J.
★★★★★

"Working with the Touchpoints team has transformed our agency's reputation, positioning us as true consultative partners."

— Lauren Y.
★★★★★

"Our clients love the Touchpoints technology. It's an easy-to-navigate benefit site where employees can view all their plan information in one place."

— Susan C.
Good questions

What HR and benefits teams ask before they start

Straight answers to the questions we hear most about employee benefits communication.

How is LinQed Online different from our carrier or benefits admin portal?

Portals store information; LinQed Online communicates it. We deliver plain-language, branded benefits messages across email, text, Microsoft Teams, push, and a mobile web app all year long — then measure what employees actually open, understand, and act on.

How long does it take to launch?

Most programs go from discovery to live in a matter of weeks. We build your 12-month communication blueprint and branded experience, then automate year-round delivery — with no added headcount for your team.

Will it actually reach deskless, remote, and frontline employees?

Yes — that's the heart of our Reach Equity™ approach. We meet people on the channels they already use, so spouses, dependents, remote, and deskless workers get the same clear information as everyone at a desk.

Can it be branded to our company — or to our agency?

Completely. LinQed Online is white-labeled. Employers get one trusted, on-brand source for benefits; brokers and advisory firms can deliver the entire platform under their own brand to win and keep clients.

How do you prove ROI to leadership?

We tie communication to the outcomes leadership cares about — utilization, preventive care, wellness participation, and avoidable costs — so HR can show real impact with data, not just opens and clicks.

Your next step

Your benefits are too important to be misunderstood.

Book a 20-minute demo and we'll show you a branded example and a tailored ROI view — or take the free 3-minute scorecard to see where your benefits communication stands today.

No pressure — see it in 20 minutes and decide for yourself.

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